Article Library: Tips and Ideas to Build Sales and Profit
This library includes some of the popular articles from my monthly eNewsletter along with my personal favorites. For your convenience, they are categorized by subject.
And keeping with my commitment to provide REAL help, many provide examples and specific steps you can take to improve your small business.
I hope they inspire you to take action.
Planning
Success in Business and Life Takes Planning
Planning: 9 Do's & Dont's to Make Yours Easier and Effective
Personal Vision: How to Create One That Inspires & Motivates
How to Use SWOT to Uncover Opportunities in Your Small Business
Products
Do Your Products & Services Need a Facelift?
Pricing: 6 Common Mistakes to Avoid and Build Profit
How to Diversify Your Products to Maximize Sales & Profit
Promotion: Marketing, Sales & Service
Substance Before Style - For Advertising That Gets Results
4 Ways to Grow Revenue in Your Small Business
How to Choose the Best Marketing Strategies for Your Business
7 Ways to Keep Valued Customers and Attract More
Is Your USP Compelling to Those Who Matter?
Networking: 10 Do's & Dont's to Make Your Efforts Pay Off
How to Get More Customers Without Spending More Money
Customer Loyalty: 7 Secrets to Create Raving Fans
4 Common Reasons for Poor Sales Performance
Selling: 7 Do's & Don'ts to Get More Customers From Your Sales Efforts
How Many Potential Customers Slip Through Your Fingers?
Email Marketing: 7 Ways to Build Relationships and Get More Customers
5 Ways to Avoid Peaks and Valleys In Your Sales Efforts
Direct Mail: 10 Tips to Attract More Customers
Procedures
7 Reasons Why You Should Make Systems a Priority
Build Profit: 10 Steps to Create Systems In Your Small Business
Better Systems, Better Results
People
Hiring: 7 Do's and Don'ts to Make Yours Pay Off
Dream Team: 10 Tips to Create One For Your Small Business
How to Get the Right People on the Bus - Consistently
5 Must Have Tools to Attract and Retain Quality People
Personal Development
3 Pitfalls to Avoid When Opportunity Knocks
Productivity Tips: Are You Busy or Productive?
3 Steps to Kill the Limiting Beliefs That Sabotage Your Success
The Best Investment You Can Make Is In Yourself
Personal Productivity: What Barriers Hold You Back?
Are You a Victim of Your Own Thinking?
Profit Building
Innovation & Growth: How to Keep It Alive In Your Business
Mark Up vs. Margin: The Difference Can Cost You
9 Small Business Mistakes That Hinder Growth & Profit
Profit: 6 Ways to Put More On The Bottom Line
Financial Ratios: Simple, Effective Tools to Help You Make Better Business Decisions
Business Value: 7 Ways to Maximize Yours
How to Build Profit the Hybrid Way
How to Turn 1% Into Double Digit Profit Growth
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